the best beer today and tomorrow

Contact Us

Regular Hours:

    Mon. - Thurs.
       8am -9pm 
   8am - 9:45pm
noon - 6:30pm...ish



Jakes Discount     Liquors and Wines
96 North St. (rt 34)
Auburn, NY 13021 

 * We're located right up the street from The Holiday Inn, and around the corner from The Hilton Garden Inn !

Phone: 315-253-8512


    we now
accept AMEX!

"Try some new wine...it will be fine!"

Welcome to Jake's Discount Liquors & Wines

JAKE'S DISCOUNT LIQUORS & WINES is a small personal family run business operating for over 50 years . Our philosophy is  to offer unique and diverse wines and liquors at every price point. . We are always searching for everyday and special wines and liquors for your enjoyment. Some you will recognize, while most will be new and exciting to you!  Our inventory is always growing and changing, and we will happily search for your special requests. We will even deliver to your home or business!

"You have to be Different, Great or First"  ~ Loretta Lynn



all 750ml                                      $5.99

or assort your favorites      2/$9.99

case price(12bottles)            $49.99




Jake's Wine Rack Sampler .................................................. $5.99 each or 2/$9.99 (750ml)





"Drink the wine...not the label!"

all 750ml        $5.99
or assort your favorites 2/ $9.99
case price (12btls.)         $49.99
featured wines on "the rack"...





            Penfolds Rawson's Retreat Cabernet Sauvignon

The nose is lifted with aromas spanning the depth of blackcurrant through to red berries and spice. As the wine evolves in the glass an attractive savoury character becomes evident.
This medium-bodied fruit driven wine shows attractive blackcurrant and plum flavours with soft, approachable tannins. It has an elegant mouth-feel building to a rich mid-palate with
black pepper and spice characters adding complexity.

            Penfolds Rawson's Retreat Shiraz/Cabernet

The quality of all Penfolds wines understandably go unquestioned. Fantastic ripe fruit characters shine through in the Rawsons Retreat range that are made to be enjoyed now. Their Shiraz Cabernet is a perfect example with it's ripe, full-bodied varietal flavours of raspberry and blackcurrant.

         Caivista Malbec 

100% Malbec and aged for 12 months in oak barrels, Calivista Wines Malbec is opaque, purple in color offering bold notes of blackberry, wood smoke and baking spice. The full-bodied palate offers concentrated notes of dark fruit and cedar. Subtle notes of nutmeg and oak lingers through the long, dry finish.
            Pailisade Pinot Noir

This Pinot Noir from France has dark fruits and cocoa on the nose. Raspberries, cherry cola, and vanilla. Moderate body with a touch of cinnamon and cloves on the finish.
            Dona Sol Chardonnay

A light straw-colored wine that contains refreshing fresh fruit with hints of melon and vanilla. On the palate, fresh fruit hints of pear and apples are evident as it ends with a short smooth crisp finish.
         Giesen Sauvignon Blanc

This New Zealand Sauv Blanc is crisp and racy with pech and tangy citrus fruit: minerals and bright acidity: long and pur, fresh and balanced. 

         Callaway Hybrid White Blend

Clean crisp dry and grassy yet slightly floral hint of pear; not overly acidic; lingering sweetness and tinkering on the tongue.Fresh, crisp, grassy, pear. A delightfully refreshing wine. 




                       Jake's Wine Rack Wines

      available for only $5.99 each (750ml.) or 2/$9.99,

                  case (12 bottles) price $49.99


See more specials at 4 Wine Lovers or $5.99 Wine Rack


Liquor Specials

Old Weller Bourbon Antique

A wheated bourbon with a full-bodied flavor and a balanced palette. Old
Weller Antique is bottled at 107 proof, offering a complex taste and bold
finish. It’s certainly a recognizable member of the Weller label, with its own
unique characteristics to compliment the high proof.


View More Liquor Specials